In order to broaden a company competitive advantage, we use digital tools to innovate and communicate specifically to the target market in a more direct manner.
Edgeisle will guide in the role of:
- Research and Strategic Insights
- Targeting and Segmentation
- Unique Value Proposition and Positioning
- Messaging & Content Strategy
- Auditing and Planning
Social Media Marketing
Social media should be an essential tool within a business marketing mix to cultivate brand equity and reach in new audience.
An active social media presence allows you to join in the conversation around the brand, promote your services and show case your brand ethos.
a) Internet Marketing
Our key areas are:
- Distribution of the budget to maximize goals of the social media campaigns.
- Proposing formats and channels for most efficient digital advertising.
- Quality targeting of audience
- Analytical report at the end of each campaign
b) Content Marketing
Edgeisle will use content as a marketing technique to drive a targeted audience to take an action intended by the marketer.
Understanding the target audience is key to success.